Peter Gabriel endured 16 hours under a glass sheet to produce this stop-motion landmark, which features work by a pre-Wallace and Gromit Aardman animations.
It was definitely worth it, though, as this became the most played clip in MTV's history and winner of a still-record nine VMA awards in 1987.
4.) Johnny Cash - Hurt
Director: Mark Romanek, 2003
Nine Inch Nails mainman Trent Reznor was initially concerned that Johnny Cash's version of his song might end up being "a bit gimmicky," yet the result gave birth to one of the most emotionally resonant, moving syntheses of sound and images in music video history.
Amidst the faded grandeur of the derelict House Of Cash seven months before his death and accompanied by his wife June Carter Cash who passed just three months after filming took place, Cash lends Reznor's already desolate lines a hitherto unimaginable weight. "Everyone I know goes away in the end" in particular, is a wrecking ball for even the hardest of hearts.
3.) Queen - Bohemian Rhapsody
Director: Bruce Gowers, 1975
17 years before Wayne's World, Queen's 'promotional video' for their mini-opera masterpiece got people thinking that there might be something to this marriage of music and images.
When you've got a band like Queen, the only concept you need for a video is… Queen. Like the song itself, the visuals (especially the famous 'cascading face' of Freddie Mercury) come at you from all directions. Shot in just four hours (at a cost of £4,500), it's a stunning portrait of one of the world's best-loved bands in all their power and glory.
2.) Lady Gaga ft Beyonce - Telephone
Director: Jonas Åkerlund, 2010
The two biggest female music stars on the planet, girls fighting, lesbianism, semi-nudity and mass murder: what could possibly have attracted more than 128 million views on YouTube?
The nods to Tarantino are almost as obvious as the product placement, but Telephone proved that, even in 2010, it was possible to make a pop video that inspired water cooler chat.
1.) Michael Jackson - Thriller
Director: John Landis, 1983
Winner of the Video Vanguard Award for The Greatest Video in the History of the World no less, Thriller saw the birth of the pop promo as cultural event.
Clocking in at a then-unprecedented 14 minutes, the screenplay, co-written by Jackson and An American Werewolf in London director John Landis, reputedly cost a cool $500,000 dollars to film.
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